About Just For Men Behavioral Health

The organization began with a question: Where can men go to heal without feeling out of place? 

After experiencing therapy across several settings, our founder, Eric Rodgers, LPC recognized a clear gap. Most private practices weren’t created with men in mind.

Just for Men Behavioral Health, based in Atlanta, Georgia, was founded to change that. The practice was designed from the ground up to create a space where men and boys can receive evidence-based counseling and education in an environment that feels natural, respectful, and built for them.

Every detail, from the environment to the clinical model, was shaped to help men seek help, open up, and grow without judgment.

Our mission is simple:

To provide evidence-based counseling and education for men and boys to address the shortage of spaces designed for their mental health care.


The mission continues to evolve, but the vision remains clear: to redefine what mental health care for men looks and feels like.

Male-Centered Therapy is Our Specialty

More Than a Service — It’s a Philosophy

At Just for Men Behavioral Health, male-centered therapy is less a style and more a structure for understanding how men process emotion, reason through conflict, and learn new ways to respond to life’s pressure. In nearly every area of health care, specialization is expected. Women have OB-GYNs and perinatal mental-health providers who understand the specific patterns, stressors, and biological factors that shape their wellbeing. Men deserve that same level of specialized attention in mental health — care that understands the psychological patterns shaped by masculinity, competition, responsibility, and silence.

That is what male-centered therapy offers. It recognizes that men often struggle not because they feel too much, but because they’ve learned to filter feeling through logic, problem-solving, or control. Specialist-level care focuses on how those filters form, how they protect, and how they can be refined rather than erased.

This approach treats men’s mental health as its own discipline — one that values strength and accountability while teaching precision in thought, balance in emotion, and honesty in relationship.


Core elements of Male-Centered Therapy

The Mindset

  • Honors the strengths of masculinity while challenging unhelpful social expectations.

  • Reframes vulnerability as courage and accountability as power.

  • Emphasizes clarity, logic, and purpose alongside emotional awareness.

The Method

  • Rooted in evidence-based models like REBT, CBT, and behavioral interventions.

  • Sessions are structured, goal-oriented, and collaborative — not abstract or ungrounded.

  • Integrates tools for emotional regulation, rational thinking, and healthy relationships.

The Experience

  • A space designed for men — from environment to language to approach.

  • Therapists speak directly, listen without judgment, and focus on results.

  • Every session aims to build confidence, self-control, and resilience.

Book a free consult today!

What our clients have to say

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